Customer Obsessed Engineering

Customer Obsessed Engineering

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The Delivery Playbook

Product teams really do outperform: bringing the receipts
Researchers at DORA, McKinsey and Google have spent a decade proving what good engineers already know. It’s time to put that knowledge into practice.
 • Zac Beckman
3.7 Elaboration
Elaboration takes your specifications from skeleton to sprint-ready, fully fleshed out across every layer at which the system is tested — and…
 • Zac Beckman
3.6 Specification
Before coding we need to make sure our design has enough fidelity. Specification is about adding those details, the happy paths as well as the failure…
3.5 Modeling
Engineering models eliminate mistakes & complexity, ensure better testing & reliability, and improve collaboration & understanding.
 • Zac Beckman
How to use a playbook
Even engineering teams need a playbook, just like a sports league or an elite operations unit. Here’s how having a playbook transforms your team.
 • Zac Beckman
3.4 Tactical event storming
Tactical event storming adds fidelity to your business processes and event maps. It extends your "line of sight" down into the technical design while…
 • Zac Beckman
3.3 Identify product increment
Choosing what to build next is often hard. How do you balance a small, fast-moving feature with making a big impact? How can it be “feature complete…
 • Zac Beckman
Why you need a Zero Trust Architecture (and how to get one)
Shifting from “trust but verify” to simply “never trust, always verify” is the only safe path. Here’s why, plus, a step-by-step plan to get it done.
 • Zac Beckman and Will Yang
3.2 Security & governance
You don't have to be a security genius to deliver secure, compliant applications. You just need a roadmap to follow, a clear strategy and a tactical…
 • Zac Beckman and Will Yang
3.1 Value mapping
Properly understanding feature value, risks and rewards informs prioritization. It gives you the means to take control of your work and deliver fast…
 • Zac Beckman
2.9 Functional architecture
Your functional architecture assembles a finished design. It answers the question, “exactly how will we build our product?”
 • Zac Beckman
3.0 Delivery (phase 3)
Phase 3: Creating detailed technical specifications, engineering work, and building a product increment that is ready for production.
 • Zac Beckman
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